Friday, 04 April 2014 16:39

Fonterra $300k fine ‘proportionate’

Written by 

FEDERATED FARMERS believes Fonterra's $300,000 fine on charges relating to the 2012 whey protein recall is "proportionate".

 

Fonterra accepted four Ministry for Primary Industries (MPI) charges relating to the recall.

"To a shareholder, $300,000 is much better than what the cooperative potentially faced," says Willy Leferink, Federated Farmers dairy chairperson.

"Given the size of negative coverage relating to the non-botulism scare and the dent it put into the coop's reputation, the size of the fine is proportionate.

"Especially given Fonterra did not contest the charges brought by MPI. Even the Crown Prosecutor acknowledges Fonterra has swiftly moved to put its house in order.

"As supplier shareholders and unit holders will ultimately meet the cost of the fine, we are certain Fonterra's management has got the message loud and clear," Leferink says.

More like this

Featured

National

Machinery & Products

Calf feeding boost

Advantage Plastics says it is revolutionising calf meal storage and handling, making farm life easier, safer, and more efficient this…

» Latest Print Issues Online

The Hound

Overbearing?

OPINION: Dust ups between rural media and PR types aren't unheard of but also aren't common, given part of the…

Foot-in-mouth

OPINION: The Hound hears from his canine pals in Southland that an individual's derogatory remarks on social media have left…

» Connect with Rural News

» eNewsletter

Subscribe to our weekly newsletter