Waitoa launches QR-enabled campaign to trace free range chicken
Poultry producer Waitoa is launching a new campaign, complete with on-pack QR codes, giving Kiwis the ability to trace their free range chicken back to the farms where it was raised.
New Zealand poultry supplier Tegel will raise its prices from this month.
The company says the price rise of approximately 10% is the result of ongoing cost pressures on the industry, including increases in labour, feed and fuel impacting supply chain costs.
“No business is exempt from the rising costs of labour, transport, fuel and logistics. We’ve also seen across-the-board increases in insurance and utilities and this, coupled with employee shortages, has meant that there are no costs going down,” says Tegel chief executive Egbert Segers.
Segers says the war in Ukraine has compounded the issues.
“Prior to the Ukraine war, we were seeing global pressure on grain demand, availability was tight, and prices were rising. The war has now put added pressure on the availability and supply of grains and oil seed products which are key components in chicken feed around the world.
“The price of feed is at a more than 20-year high and even the 10% price rise won’t cover the ongoing cost pressures on chicken producers.”
Segers says Tegel is working with retailers to ensure affordable options are still available to all customers.
“Chicken has always been a great source of protein and is still significantly cheaper than most red meat cuts. We will continue to work hard to make sure it remains accessible to as many Kiwis as possible.”
Dairy prices have jumped in the overnight Global Dairy Trade (GDT) auction, breaking a five-month negative streak.
Alliance Group chief executive Willie Wiese is leaving the company after three years in the role.
A booklet produced in 2025 by the Rotoiti 15 trust, Department of Conservation and Scion – now part of the Bioeconomy Science Institute – aims to help people identify insect pests and diseases.
A Taranaki farmer and livestock agent who illegally swapped NAIT tags from cows infected with a bovine disease in an attempt to sell the cows has been fined $15,000.
Bill and Michelle Burgess had an eye-opening realisation when they produced the same with fewer cows.
It was love that first led Leah Prankerd to dairying. Decades later, it's her passion for the industry keeping her there, supporting, and inspiring farmers across the region.

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