NZ Red Meat Exports Hit $867m in August, Up 23%
New Zealand's red meat and fifth-quarter exports reached $867 million in August, up 23% on the same month last year, as stronger returns lifted earnings across all major markets.
Despite challenges such as labour shortages and logistics around shipping, primary sector exports are holding up.
Primary sector exporters, take a bow.
Despite major challenges, New Zealand primary sector exports are holding up well. And it's not just dairy products leaving our ports in droves - beef, apples, kiwifruit, wine and sheepmeat are also being shipped out.
According to BNZ's latest Rural Wrap, NZ primary sector exports have been impressively resilient to the massive global economic shock over the past 12 months.
BNZ senior economist Doug Steel points out that exporters have been facing considerable challenges - many of which are ongoing.
"Difficulty finding labour and logistical issues immediately spring to mind. No on has been immune," he says.
"But the sector, by and large, has found ways to minimise disruption, switch markets, and alter sales channels to continue trading as best as possible."
While export revenue does not necessarily equate to profitability, but it can be a useful barometer, noted Steel.
Wine exports to February 2021 were 4% higher than a year earlier, entirely driven by volume expansion, with prices marginally lower over the period. Annual wine exports are now valued at $2 billion.
Steel says the past year's growth - in obviously difficult circumstances from harvesting through to logistics - continues a period of persistent expansion that now extends back more than quarter of a century.
Sheepmeat exports topped $3.8 billion. This is a historically high level, although 3% lower than in the previous year.
Steel says prior price declines, a firmer NZ dollar and a smaller lamb crop this season will likely see annual exports ease further in the near term.
"Demand from China has been strong of late which we expect to continue."
Around half of NZ exports are now destined for China.
Kiwifruit continues to go from strength to strength, with exports nearing $2.7 billion in the year to February 2021, a hefty 18% higher than a year earlier.
Steel says buoyant growth is the result of overall record volumes in combination with higher prices, both underpinned by strong demand.
Beef exports eased back 2% in the year to February 2021, but Steel says this should be seen in the context of the 34% cumulative increase in the three years prior to that. NZ's beef export share to China has eased from a recent African Swine Fever-induced peak but remains high by historical standards.
Apple exports pushed above $900 million, up nearly 6% on a year earlier.
Steel says the increase reflected a moderate increase in volumes, following a good harvest and a push higher in average prices.
However, things are looking dire for apple growers this season: poor weather and labour shortages could drop export volumes by 14%.
Farmer-owned fertiliser company, Ballance Agri Nutrients is welcoming National’s plan to negotiate security agreements with key supplier countries to protect New Zealand-bound products from export restrictions and greater supply chain certainty.
Carrfields has announced the appointment of Stu Hall to the newly created role of chief operating officer, Carrfields Ltd, reflecting the continued growth of their agribusinesses and the need to ensure the company has the leadership capacity and support in place as it pursues the emerging opportunities ahead.
New Zealand's role is not to compete with Indian growers, according to NZ Apples and Pears.
The potato industry is celebrating the success of two rising stars - James Blair, the 2026 Young Grower of the Year and runner-up and innovation award winner, Amber Davy.
Twenty-eight emerging leaders from across the horticulture sector spent two days last month learning valuable skills and connecting with industry experts.
There are five entrants in this year’s Young Horticulturist of the Year, competing in a series of technical, practical, business and leadership challenges.

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