Friday, 14 June 2013 15:23

Global focus for National Fieldays

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NEXT MONTH’S National Fieldays will do more than just connect farmers with suppliers: the organisers are focused on the global economy and how farming can tap into opportunities offshore. 

 

The theme is ‘Getting down to Business in the Global Economy’.

National Fieldays chief executive Jon Calder expects record numbers. Delegations will come from India, China, Russia, Afghanistan, Ireland, Chile and Colombia, and more.  New Zealand Trade and Enterprise is bringing trade delegations from several countries.

Calder says New Zealand agriculture is squarely placed to feed the growing global population.

“The world’s population is projected to increase from 7 billion to 9b by 2050 and New Zealand’s agribusiness sector is squarely placed to [help] improve productivity, efficiency and effectiveness on the global stage,” he told Dairy News.

He points out MPI is working on doubling agricultural exports by 2025 and is a sponsor of the premier feature. MPI will have a hub in the main pavilion. It will also hold seminars open to all visitors.

“The National Agricultural Fieldays will be a showcase for New Zealand’s primary industries and an excellent venue for talking about how to ensure future growth,” says outgoing MPI director-general Wayne McNee. “It’s an event where rural people of every kind come together and we’re excited to be part of it.

“MPI views its role as partnering with and enabling the primary industries, with a particular focus on supporting growth in the value of exports. This will be built on an understanding of industry participants’ challenges and opportunities.

Calder says many countries are banking on New Zealand’s intellectual know-how, systems and technology to meet the increasing global demand for high quality, safe and sustainable agricultural products.

Last year, Calder visited China and India with them Primary Industries Minister David Carter. This month Calder was in Canada and Russia promoting the Fieldays.

“This year’s international attendees will exceed past Fieldays,” he says.

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