Tuesday, 21 September 2021 14:15

Greenwashing!

Written by  The Hound

OPINION: A mate of the Hound's wants to know what's happened to meat company Silver Fern Farms and its latter day conversion to wokeism.

Recently, the meat processor made a big song and dance about going down a 'regenerative agriculture' path.

However, as your old mate's source points out, SFF is using the Savory Institute process to monitor its regen accreditaion - this being done by a company called Ata Regenerative.

However, this old mutt's mate points out that a quick check of the credentials of some of the people involved at Ata includes one who was once heavily involved with the infamous Crafar farms empire.

Remember how sustainable that enterprise was - not!

Meanwhile, SFF is now crowing about achieving Toitū.

What did Shane Jones used to say? 'Go woke, go broke'!

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OPINION: Speaking of woke, Government-owned entities that love wasting public money and producing fluffy PR pieces, the Hound sees that Landcorp - known as Pāmu - has just released its 2021 annual report.

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OPINION: Your old mate notes that MPI is now trying to buy favour with agricultural journalists for its 'Fit for a Better World' (FFBW) programme.

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Silver Fern Farms' (SFF) chief executive Simon Limmer says NZ risks missing out on export business opportunities because it remains quite isolated from the rest of the world.

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The Hound

Flag it!

OPINION: Agriculture and Trade Minister Damien O'Connor tried to keep his latest overseas jaunt secret squirrel.

Oh dear!

OPINION: This old mutt suggests that farmers' growing discontent with Beef+Lamb NZ's performance is going to reach fever peak after…

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