Wednesday, 14 August 2019 10:54

We will deliver – Yili

Written by  Sudesh Kissun
Jianqiu Zhang, Yili Group chief executive. Jianqiu Zhang, Yili Group chief executive.

Put your faith in us and we will bring prosperity to your farming businesses.

That’s the message Yili Group chief executive Jianqiu Zhang had for Westland Milk’s farmer suppliers following the Chinese company taking ownership of the West Coast dairy processor on August 1.

Westland’s former board has resigned and Yili is retaining the current management for the time being to ensure a smooth handover.

Zhang, who attended a handover ceremony in Auckland earlier this month, told Rural News that Yili was a big, responsible and trusted company.

“We would like our farmer suppliers to trust us and we will bring benefits for all of you,” he said.

Westland’s former shareholders have now received a cash payment of $3.41/share, a 10-year guaranteed competitive milk payout plus guarantees that all milk will be collected.

Zhang says Yili is happy to have acquired Westland and feels a strong sense of responsibility towards farmer suppliers.

“We are obliged to improve operations, reduce costs and lift efficiency to bring more benefits to stakeholders.”

Zhang points to Yili’s success with Oceania Dairy Ltd, South Canterbury, which started processing milk in 2014.

“This is how we work through all our projects -- pushing the concept of mutual benefit and ending with a win-win situation for all stakeholders.”

Zhang says Westland’s acquisition is only “a small step” in Yili’s globalisation strategy. The Chinese conglomerate plans to expand in the US, Europe and Asia.

Speaking at the handover ceremony in Auckland, Zhang alluded to Westland forming part of its “dairy silk road”.

Zhang says NZ’s strong dairying tradition, high quality raw milk and well regulated industry, and Yili’s access to global resources and markets, will strengthen the ties between Asia and the Oceania region.

“We intend to use our global assets of innovation, excellence and quality to create a ‘dairy silk road’ linking our two regions on a trade journey that will benefit us all.”

The ‘dairy silk road’ echoes the idea of a trade corridor promoted by Chinese President Xi Jinping -- to reopen channels between China and its neighbours in the west, most notably Central Asia, the Middle East and Europe.

Zhang says Westland’s acquisition can be seen as a vast dairy bridge crossing the Pacific Ocean, helping the world to share healthy products.

More like this

Top dairy CEO quits

Arguably one of the country's top dairy company's chief executives, Richard Wyeth has abruptly quit Chinese owned Westland Milk Products (WMP)

Wrong, again!

OPINION: This old mutt well remembers the wailing, whining and gnashing of teeth by former West Coast MP and Labour Agriculture Minister Damian O’Connor when Chineseowned Yili took over the troubled dairy company Westland Milk a few years back.

Milk price certainty

Westland Milk has reaffirmed its commitment to pay farmer suppliers 10c above Fonterra farm gate milk price for the following two seasons.

Featured

Accident triggers traffic alert in barns, sheds

WorkSafe New Zealand is calling on farmers to consider how vehicles move inside their barns and sheds, following a sentencing for a death at one of South Canterbury’s biggest agribusinesses.

People expos set to return

Building on the success of last year's events, the opportunity to attend People Expos is back for 2025, offering farmers  the chance to be inspired and gain more tips and insights for their toolkits to support their people on farm.

SustaiN lands NZ registration

Ballance Agri-Nutrients fertiliser SustaiN – which contains a urease inhibitor that reduces the amount of ammonia released to the air – has now been registered by the Ministry of Primary Industries (MPI). It is the first fertiliser in New Zealand to achieve this status.

National

Chilled cow cuts enter China

Alliance Group has secured greater access for chilled beef exports into China following approval of its Levin and Mataura plants…

New CEO for Safer Farms

Safer Farms, the industry-led organisation dedicated to fostering a safer farming culture, has appointed Brett Barnham as its new chief…

Machinery & Products

AGCO and SDF join hands

Tractor and machinery manufacturer AGCO has signed a supply agreement with the European-based SDF Group, best known for its SAME,…

» Latest Print Issues Online

The Hound

Sacrificed?

OPINION: Henry Dimbleby, author of the UK's Food Strategy, recently told the BBC: "Meat production is about 85% of our…

Entitled much?

OPINION: For the last few weeks, we've witnessed a parade of complaints about New Zealand's school lunch program: 'It's arriving…

» Connect with Rural News

» eNewsletter

Subscribe to our weekly newsletter