Blueberries Could Be NZ's Next $150m Horticultural Export
Blueberries have the potential to become a major horticultural export, earning up to $150 million within the next three to five years.
Horticulture export revenue is expected to reach a record $7.1 billion in the year to 30 June 2024 and is rapidly heading towards $8 billion.
Associate Agriculture Minister, with responsibility for horticulture, Nicola Grigg says this is an impressive result – especially considering the monumental curveballs that have been thrown the sector’s way in recent years.
Speaking via zoom at the HortNZ conference in Mount Maunganui today, Grigg promised that the Government stands ready to do its part to enable horticulture to grow.
However, she notes that a lot of that success will come down to the leadership and the actions the sector chooses to take to implement their plans and vision.
Grigg says for their part, the Government is going as hard and fast as possible to free farmers up to boost productivity and grow world class products.
“The Government is committed to reducing the regulatory burden on farmers, while working towards improving environmental outcomes. We know that when our primary industries do well – New Zealand does well.
“We have acted swiftly to reduce red tape and regulation so that it is easier for you to do business. For example, for highly productive land, we want to enable rural activity by unlocking it for other land uses. This includes providing a clear consent pathway for intensive indoor primary production and greenhouses.
“The Government has committed to making a range of reforms to the resource management system. We are in ‘Phase Two’ of this work programme which includes the Fast-Track Approvals Bill, two RMA amendment bills and a national direction amendment package. Announcements on these will be made later this year.
“We are reviewing and replacing the NPS for Freshwater Management to better reflect the interests of all water users and we are doing away with the te mana o te wai hierarchy of obligations. We are also looking at options to enable vegetable growing and on farm water storage to further increase your productivity.”
Grigg says officials are exploring ways to improve freshwater farm plans to address the concerns about the complexity and cost of the current system.
This review will simplify and streamline the system, enable catchment level solutions, and empower local communities, she adds.
“It will recognise existing farm environment plan initiatives and industry assurance programmes, and review freshwater farm plan certification and audit requirements to reduce unnecessary cost. We will be engaging with the sector – and looking forward to your feedback - throughout the review.
“We are also working to reform New Zealand’s gene technology rules to enable innovation and ensure New Zealand keeps pace with international markets; and we’re reviewing the approval path for agricultural and horticultural products.”
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