Thursday, 30 October 2014 10:53

Farmax and Ag Hub team up

Written by 

The amount of desk based work in farming has risen considerably in the last few decades as farmers increasingly rely on computers for managing information, according pastoral farming software provider Farmax.

 

Keeping track of fertiliser recommendations, milk production statistics, feed plans and water use is just part of the picture. Compliance to government and council regulations, along with the farm's own goals and budgeting requirements have all led to a relience on specialised software.

As Farmax general manager Gavin McEwan points out this can be a time consuming process particularly when using more than one application.

"Having to enter data twice into different systems means farmers are at their desks longer than necessary. In this day and age, with the technologies we have available to us, Farmax believe there is no longer any excuse to make farmers spend unnecessary time working in software applications"

Ag Hub also knows how valuable integrations between software companies are to farmers and the wider agricultural industry. In an effort to provide customers with access to pasture cover measurements across both programs Ag Hub has teamed up with Farmax. This means that measurements recorded by the Farmax package or its standalone Feed Wedge tool can now be automatically sent to Ag Hub to provide online reports of pasture covers and paddock performance.

Using any internet connected device, including smart phones and tablets, the new application will provide users with a complete view of their property over four aspects – production, environment, fertiliser and nutrition. GPS and automatic telemetry allow the system to measure and control water, irrigation and effluent and measure things like soil moisture and weather conditions. Ag Hub also displays livestock weights, kill sheets and fertiliser applications.

Farmax and Ag Hub hope that their collaboration will provide farmers with a powerful tool that gives users a computerised model of their farming systems and allow them to clearly understand their farm's performance.

"Our aim is to bring all this information together in an integrated way to support them to make good management decisions, " said Ballance Agri-Nutrients general manager aginformation, Graeme Martin.

Anyone interested in using the new link can contact the Farmax Helpdesk (0800 FARMAX) or the Ag Hub HelpDesk on (0800 MY AGHUB) for setup support.

More like this

No-frills fert on offer

Ballance Agri-Nutrients has launched SimplyFert, an ex-hub and therefore lower-cost offering said to give its shareholders choice and flexibility for purchasing nutrients.

Featured

Fruit fly discovery 'concerning'

Horticulture New Zealand (HortNZ) says that discovery of a male Oriental fruit fly on Auckland’s North Shore is a cause for concern for growers.

Fonterra updates earnings

Fonterra says its earnings for the 2025 financial year are anticipated to be in the upper half of its previously forecast earnings range of 40-60 cents per share.

Nedap NZ launch

Livestock management tech company Nedap has launched Nedap New Zealand.

National

Hewett appointed AgriZeroNZ chair

Rob Hewett has been appointed the new chair of AgriZeroNZ, the public-private partnership designed to accelerate the development of tools…

Machinery & Products

New home for JCB Agriculture

Power Farming has announced a new chapter in its partnership with JCB, which having represented the UK-based company’s construction equipment…

CAT's 100th anniversary

While instantly recognised as the major player in construction equipment, Caterpillar Inc, more commonly known as CAT, has its roots…

» Latest Print Issues Online

The Hound

Ruth reckons

OPINION: Ruth Richardson, architect of the 1991 ‘Mother of all Budgets’ and the economic reforms dubbed ‘Ruthanasia’, added her two…

Veg, no meat?

OPINION: Why do vegans and others opposed to eating meat try to convince others that a plant based diet is…

» Connect with Rural News

» eNewsletter

Subscribe to our weekly newsletter