Thursday, 27 March 2025 07:55

Innovative meat flake idea wins top prize at inaugural Dragon’s Den competition

Written by  Staff Reporters
Inaugural Dragon’s Den competition winner Renyu Zhang, AgResearch. Inaugural Dragon’s Den competition winner Renyu Zhang, AgResearch.

An innovative idea for transforming mechanically deboned meat (MDM) into a meat flake for seasoning has taken top honours in the Meat Industry Association’s (MIA) first-ever Dragon’s Den competition.

Renyu Zhang, a senior scientist with AgResearch, won the inaugural contest, which challenged Kiwis to develop groundbreaking ideas to advance New Zealand’s red meat processing industry.

A total of 42 entries were received, with Zhang beating four other finalists to secure a prize of up to $10,000 to develop a business case and progress the idea into a research project.

Zhang’s ‘unamification’ of MDM proposal outlined a novel process to transform lower-value MDM into a meat flake with high unami (savoury flavour) which would be stable at room temperature and have uses as a protein enhancer and snack food.

Sirma Karapeeva, chief executive of the Meat Industry Association, said the high calibre of entries made selecting the five finalists and ultimately the winner a challenging task.

“The competition recognised that many people have transformative ideas but may lack the resources to bring them to life.

“We sought bold, innovative concepts in meat industry research and development that align with the Government’s ambitious goal of doubling export value.

“All the finalists deserved credit, however, Zhang’s idea stood out both for the innovative process proposed and the opportunities for global interest in such a product.”

Zhang said he was pleased to win the competition and get an opportunity to take the project to the next stage.

“I’m honoured to win this inaugural Dragon’s Den event, and grateful to MIA for this opportunity,” he said.

“We have exciting opportunities to turn low-value streams from the meat industry into high-value, uniquely Kiwi products that can strengthen our global presence and add to our unique Kiwi taste profile. I look forward to working with industry partners to bring this vision to life.”

The Dragon’s Den final took place at the joint AgResearch-MIA Meat Innovation Workshop in Palmerston North on 11 March.

Contestants each had five minutes to pitch their ideas to the judging panel, followed by five minutes of Q&A with the judges and audience.

The judging panel featured industry leaders, Sirma Karapeeva, Andrew Clark, investment manager, Ministry for Primary Industries’ sustainable food and fibre team, Steve Cartwright, business manager, healthcare, ANZCO Foods and Bruce Fyfe, general manager, commercial, Auckland Meat Processors.

More like this

Grasslanz scoops top science award

The Government's plan to merge the seven crown institutes presents exciting possibilities for plant technology company Grasslanz Technology, says chief executive Megan Skiffington.

Featured

Brendan Attrill scoops national award for sustainable farming

Brendan Attrill of Caiseal Trust in Taranaki has been announced as the 2025 National Ambassador for Sustainable Farming and Growing and recipient of the Gordon Stephenson Trophy at the National Sustainability Showcase at in Wellington this evening.

National

Machinery & Products

Calf feeding boost

Advantage Plastics says it is revolutionising calf meal storage and handling, making farm life easier, safer, and more efficient this…

JD's precision essentials

Farmers across New Zealand are renowned for their productivity and efficiency, always wanting to do more with less, while getting…

» Latest Print Issues Online

The Hound

Don't hold back!

OPINION: ACT MP Mark Cameron isn’t everyone’s cup of tea, but he certainly calls it how he sees it, holding…

Sorry, not sorry

OPINION: Did former PM Jacinda Ardern get fawning reviews for her book?

» Connect with Rural News

» eNewsletter

Subscribe to our weekly newsletter