Displaying items by tag: exports
Adjectives help market NZ meat as premium
We need to start assigning qualities to meat we sell overseas – particularly to the wealthier countries within the Trans Pacific Partnership, says food marketing expert Alister King.
Record international demand for Kiwi dairy ingenuity
September was the highest export revenue month on record for dairy technology company, Waikato Milking Systems.
Branding crucial in China
Several years ago New Zealand had a 20% market share of infant formula in China and now that has dropped to under 10%, says Keith Woodford, agri-food systems, Lincoln University.
Tier three and four cities focus for co-op’s China strategy
Fonterra will focus on 'tier three' and 'four' cities in its bid to double sales in China in the next five years to $10 billion per annum, chief executive says.
Fonterra cream best in world
A one litre cream product sold to kitchens, restaurants and bakeries all through Asia and China is a real growth market, says Fonterra's operations manager Canpac, Russell Muir.
Ag exports to hit $100B
New Zealand's agricultural exports are predicted to grow to $100 billion a year in the next 20 years and will be much more diversified than the current mix.
Massive market available for exporters if they can perform
A Lincoln University expert says NZ exporters will have to be on their game to reap the benefits of a huge trade access deal that has gone under the radar.
High prices in China not good for NZ
On-shelf dairy prices for consumers in China are too high so demand is not growing, says Fonterra's chief executive Theo Spierings.
‘Spectacular’ rise in exports to China Taipei
Dairy, kiwifruit, apples, cherries and wine are among winners in the "spectacular" growth in exports to Chinese Taipei in the last two years, says Trade Minister Tim Groser.