Deer Industry NZ has appointed Innes Moffat as its new chief executive.

Deer Industry NZ (DINZ) chief executive Dan Coup is moving on from the role after six years to become chief executive of the QEII National Trust from October 7.

A new system is being developed for tracing tagged velvet as it moves through the supply chain.

While productivity on farm in the deer industry has improved, a question mark still hangs over the sector’s ability to get up to speed on sustainability and to connect better with policymakers.

The deer sector has joined a growing chorus of farming groups – and others – describing the Government’s targets for methane reductions as unrealistic.

Deer Industry New Zealand is disappointed by the government’s recently announced emissions reduction targets for agriculture.

Farmed deer numbers, including breeding hinds and fawns, increased in 2018, says Statistics New Zealand.

Prospects for the velvet market during the 2018-19 season are expected to be reasonably stable, says Deer Industry NZ (DINZ).

Deer Industry New Zealand (DINZ) says strong sales of sire stags are being reported throughout the country.

The new deer velvet season has opened strongly, with farmers reporting early enquiry from buyers at prices 10-15% above last season’s close.