The all-new John Deere Operations Center PRO Service option will give agricultural, construction, forestry and turf customers across New Zealand even more choice as to how they diagnose, repair and optimise the performance of their equipment.

Healthy snacking company Rockit has announced Wang Yibo, one of China's most influential celebrities, as its new brand ambassador.

Rabobank has celebrated the tenth anniversary of its AgPathways Programme, with 23 farmers from Otago and Southland gathering for two-and-a-half days to learn new business management and planning skills.

Last night saw the winners of the 2026 Beef + Lamb New Zealand (B+LNZ) Awards named at a gala dinner at Te Pae Christchurch Convention Centre.

Zespri says its global fruit sales revenue has reached a record NZ$5.9 billion from sales of 248.1 million trays.

OPINION: New economic modelling confirms what many of us in Hawke's Bay have long understood - getting water security right for this region is one of the most important decisions we face as a community. Not just for farmers, but for everyone who lives, works and builds a future here.

Silver Fern Farms has tackled the ongoing war-induced shipping challenges to mideast markets by airlifting 90 tonnes of chilled New Zealand lamb and beef to the United Arab Emirates.

The primary sector is leading New Zealand's economic recovery, according to economist and researcher Cameron Bagrie.

Farmers around the country are going public big time, demanding their local district, city and regional councils come up with amalgamation plans that meet the needs of rural communities and don't allow urban councils to dominate.

The battle for the rural vote is on and parties are securing high profile names to try and bolster their chances at the general election.