Move over ham, here comes lamb
It’s official, lamb will take centre stage on Kiwi Christmas tables this year.
After 24 burgers were delivered for a joint lunch with the Forestry Owners Association, the Board of Federated Farmers has given its thumbs-up to McDonald's Serious Lamb Burger.
"As a beef farmer who supplies Angus beef for McDonald's, I couldn't wait to get my hands on their Serious Lamb Burger," commented Federated Farmers President, Bruce Wills.
"My first impression of the burger is that it is huge and looks exactly like what's on the box
"When you bite into it, you unmistakably taste lamb and realise just how much effort McDonald's has put into cracking a difficult meat to cook. They have nailed the perfect lamb burger using export quality New Zealand lamb.
"You can say we have now given the burgers a serious workout with our taste buds.
"To me it is a complete meal. You've got egg, tomato, rocket and beetroot with a sauce that enhances the flavour of lamb. After eating one, you certainly feel rewarded.
"The Board of Federated Farmers is genuinely enthused with what McDonald's is doing for Kiwi lamb.
"When you drive past any McDonald's you see lamb written loud and proud. As a sheep farmer it is heartening, especially given the latest schedule prices.
"These burgers and snack wraps are a great way of turning on a new generation's taste buds to what lamb is and could be. That to us is the big positive of McDonald's involvement," Wills concluded.
New Zealand exports to the European Union have surged by $3 billion in two years under the New Zealand-European Union Free Trade Agreement.
A new joint investment of $1.2 million aims to accelerate farmer uptake of low-methane sheep genetics, one of the few emissions reduction tools available to New Zealand farmers.
The Food and Agriculture Organization of the United Nations (FAO) has issued a stark warning about the global implications of the ongoing Gulf crisis.
Fonterra has announced interim changes to the leadership of its Global Ingredients business.
New Zealand agritech company Halter has announced unveiled a new direct-to-satellite technology solution for its smart collars for beef cattle, unlocking virtual fencing for some of the country's most remote farming regions.
Dairy Women's Network (DWN) has announced a new limited edition DWN Monopoly NZ Dairy Farming Edition, created to celebrate the people, places and seasons.