Friday, 21 November 2014 00:00

$200m Pokeno plant on track

Written by 
Infant formula in China. Infant formula in China.

A NEW infant formula plant in South Auckland is on track to start production in February next year.

 The $200 million facility at Pokeno is owned by Yashili, a leading infant formula and soymilk products company in China.

Operations manager Terry Norwood told Rural News the new plant will have the capacity to produce 50,000 tonnes of infant formula annually; all products will be exported to China.

Norwood says it will use milk and milk powder to make premium infant formula for export; about 100 people will be employed. “It will be a huge economic boost for Pokeno and the whole of New Zealand.”

Yashili is majority owned by China Mengniu Dairy, one of China’s largest dairy companies.

Recently a unit of French food giant Danone bought a 25% stake in Yashili International for $730 million; under the deal, Mengniu’s stake in Yashili will drop to 51.04% from 68.05%.

According to the Yashili NZ website, it has been a longstanding importer of New Zealand milk powder.

 “Now we are taking that one step further. We are not just sourcing our milk powder here, we are producing our finished goods here. Our $200 million investment in Pokeno focuses on [building] a 30,000m2 manufacturing plant.”

The company says China’s infant formula market is expected to grow to $32 billion by 2017.

“That’s why we have looked to New Zealand and its internationally recognised expertise in the manufacture of quality milk powder to build our newest dairy processing. 

“Yashili already promotes the high quality of New Zealand-sourced milk content in our premium brands.  We have imported milk powder from New Zealand for over 10 years and we have used New Zealand milk powder exclusively in our infant milk formula since August 2010.” 

Yashili says it’s one of the “big three” producers of infant milk formula for the domestic market in China. 

The company’s products are sold in 105,000 retail outlets in China.

More like this

Still a slow boat to China!

Hopes of NZ sheepmeat prices picking up anytime soon in the country's key export market of China looks highly unlikely.

Crackdown on Chinese use of Zespri IP

Authorities in China have clamped down on companies in that country which have been packaging and selling their own local fruit under the Zespri brand.

Featured

Vaccinate against new lepto strain

A vet is calling for all animals to be vaccinated against a new strain of leptospirosis (lepto) discovered on New Zealand dairy farms in recent years.

TV series to combat food waste

Rural banker Rabobank is partnering with Food Rescue Kitchen on a new TV series which airs this weekend that aims to shine a light on the real and growing issues of food waste, food poverty and social isolation in New Zealand.

National

Celebrating success

The Director General of MPI, Ray Smith says it's important for his department to celebrate the success of a whole…

Cyclone's devastating legacy

One of the country's top Māori sheep and beef farms is facing a five-year battle to get back to where it…

Machinery & Products

Factory clocks up 60 years

There can't be many heavy metal fans who haven’t heard of Basildon, situated about 40km east of London and originally…

PM opens new Power Farming facility

Morrinsville based Power Farming Group has launched a flagship New Zealand facility in partnership with global construction manufacturer JCB Construction.

» Latest Print Issues Online

The Hound

Cut with care

OPINION: The new government has clearly signalled big cuts across the public service.

Bubble burst!

OPINION: Your canine crusader is not surprised by the recent news that New Zealand plant-based ‘fake meat’ business is in…

» Connect with Rural News

» eNewsletter

Subscribe to our weekly newsletter