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Giesen Wines Group Chief Winemaker Duncan Shouler.
Giesen has added a no alcohol Merlot and Riesling to its 0% alcohol range, following a huge amount of consumer feedback, says Group Chief Winemaker Duncan Shouler.
"After the release of the alcohol-removed Pinot Gris and Rosé, our consumers were screaming out to us via our social channels for a 0% alcohol red and a 0% alcohol version of Giesen Wines' best-selling Riesling. It was really a 'consumers asked, we listened' moment."
The low or no alcohol category has seen a huge drive from the 'sober curious consumer' with predictions of no/low alcohol products increasing globally by 31% by 2024. In 2021, Giesen invested more than a million dollars into spinning cone technology to remove the alcohol from wines, and it is now working 24/7 to keep up with demand.
A New Zealand startup that’s helped remediate smoke taint in wine in Canada and the United States could reduce time, additives and waste in wine production. Molecularly imprinted polymers (MIPs) underpin amaea’s technology to selectively remove specific molecules and molecular compounds from wine, meaning winemakers can fine-tune their sensory profile with more precision and less waste.
Taking the alcohol out of wine is proving good business for Giesen Group, with an expanding range of zero percent wines and forecasts of stellar growth.
There is no other wine region in the world that produces Sauvignon Blanc like Marlborough, says Giesen Group Marketing Manager Angela Flynn.
An appetite for low alcohol wine is driving technology changes in New Zealand’s wine industry, says Vintech Pacific Wine Technologies Managing Director Guy Rutledge.
Marlborough’s 2024 vintage was “a return to form for Marlborough summers”, says Astrolabe General Manager Libby Levett.
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A combination of lower grape yields, lower price per tonne, and increasing vineyard operating costs, is hitting Marlborough grapegrowers in…
