increase font size
LIC’s new satellite technology, SPACE.
LIC’s new satellite technology (called SPACE) that measures pasture cover will be a new feature on the Fieldays site.
It went on limited release last December and is now available in part of Canterbury and a large area in Waikato.
The co-op and its automation business, LIC Automation, will be side by side at E76 and E78.
LIC general manager NZ markets Malcolm Ellis says that as a farmer he always visits Fieldays “looking for ways to improve our business”.
“At both the LIC and LIC Automation sites we’re going to be showcasing ways we can help farmers do this. There’s always room for improvement and will embrace this theme.
“Improvement is at the heart of LIC… doing the best we can for our farmers striving to improve their farm’s efficiency, productivity and prosperity.”
The main LIC stand will cover genetics, GeneMark, Minda and herd testing and LIC Automation will show its integrated and innovative automation systems.
The LIC stand will as usual host a café for its farmers and their families, says Ellis.
“Fieldays is the time to talk with farmers and answer their questions… always a great opportunity and an event we are proud to be part of.”
This year marks two years since LIC launched Minda Live, the online herd management system that is gaining extra functionality.
“Farmers can see the improvements we’ve made and learn how they can use the system to make more informed herd management decisions,” Ellis says.
Also on show will be the new Protrack modular system. Farmers can now build a system to suit their farming operation, and existing customers can upgrade their current systems with more features and improved functionality via mobility from farm to office.
OPINION: The Rural Support Trust ran a dinner and debate at the National Fieldays last month. In tables of 10, over 540 people were wined and dined, including the Prime Minister, supported by ministers from around the country.
Herd improvement company LIC has ended the 2024-25 financial year in a strong position - debt-free and almost quadrupling its net profit.
The work Fonterra has done with Ballance Agri-Nutrients Ltd, LIC and Ravensdown to save farmers time through better data connections has been recognised with a national award.
OPINION: Good times are coming back for the primary industries. From sentiment expressed at Fieldays to the latest rural confidence survey results, all indicate farmer confidence at a near-record high.
OPINION: The Federated Farmers rural advocacy hub at Fieldays has been touted as a great success.
The Innovation Awards at June's National Fieldays showcased several new ideas, alongside previous entries that had reached commercial reality.
To assist the flower industry in reducing waste and drive up demand, Wonky Box has partnered with Burwood to create Wonky Flowers.
Three new directors are joining Horticulture New Zealand’s board from this month.
Beef + Lamb New Zealand (B+LNZ) says proposed changes to the Emissions Trading Scheme (ETS) will leave the door wide open for continued conversions of productive sheep and beef farms into carbon forestry.
Federated Farmers says a report to Parliament on the subject of a ban on carbon forestry does not go far enough to prevent continued farm to forestry conversions.
New Zealand Apples and Pears annual conference was a success with delegates and exhibitors alike making the most of three days of exhibitions, tours, insightful discussions, valuable networking and thoughtful presentations.
