Friday, 17 May 2019 09:15

MooFree May

Written by Rural News Group

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UK activists have resumed their attack on the dairy industry.

Vegan charity Viva! is urging consumers to ditch dairy as part of a new initiative called ‘MooFree May’ now in its second year. Campaigners hand out vegan cheese and chocolate to consumers.

The campaigners have a giant inflatable cow emblazoned with the words Vegan is a State of Kind. They show undercover video footage taken on dairy farms and distribute dairy-free booklets and guides.

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