fbpx
Print this page
Thursday, 20 January 2022 09:25

Kiwifruit's new gold

Written by  Staff Reporter
In the year ended November 2021, gold kiwifruit made up 47% of total fruit export value. In the year ended November 2021, gold kiwifruit made up 47% of total fruit export value.

Gold kiwifruit continues to dominate fruit exports in an otherwise challenging market, according to recent Stats NZ figures.

In the year ended November 2021, gold kiwifruit made up 47% ($1.9 billion) of total fruit export value, while green kiwifruit made up 23% ($923 million).

Stats NZ says both increases were quantity driven, with prices falling compared with a year ago. Gold kiwifruit has a traditionally higher unit price than the green variety.

Since the kiwifruit season in 2016, which is typically from March to November, gold has overtaken green in terms of value. In the 2020 season, gold kiwifruit also overtook green in terms of volume.

"While green kiwifruit continues to be in high demand, growers in New Zealand are increasingly planting gold, and now red kiwifruit, to capture greater export value in markets like China and Japan," international trade manager Alasdair Allen says.

Total fruit exports remained relatively flat, up 1.3% in the year ended November 2021 - compared with November 2020. Kiwifruit made up 71%($2.8 billion) of the total value of fruit exports, whil apples made up 21% ($843 million).

Apple exports fell 7.2% in value, with quantities down 11% this season, which traditionally ends in November.

"It's been a challenging season for apple growers, with some adverse weather events and continued labour shortages earlier in the year contributing to lower than usual output," Allen said.

More like this

2022 kiwifruit harvest complete

The 2022 harvest of New Zealand kiwifruit is now largely complete with almost all 2,800 growers’ orchards from Kerikeri to Motueka picked for consumers.

All hands on deck

Growers are mucking in and helping staff to pick this year's kiwifruit crop.

Zespri's challenging year ahead

Zespri is expecting this year to be one of its most challenging seasons it has faced, thanks to the impact of Covid across the global supply chain.

Future peachy for NZ kiwifruit

A recent global report says the outlook for the NZ kiwifruit sector remains strong due to expanding kiwifruit consumption in Asia, the EU and the US.

National

All hands on deck

Growers are mucking in and helping staff to pick this year's kiwifruit crop.

Aiming for homegrown NZ gin

Despite a plethora of new gins appearing all over NZ, the country is yet to grow local juniper berries at…

Machinery & Products

JD establishes new hort JV

John Deere claims a joint venture between it and California-based technology company GUSS will assist horticulture producers achieve greater on-farm…

Mulchers set the standard

Orizzonti is well known in the viticulture and orchard sectors for its specialised range of mowers and mulchers.