fbpx
Print this page
Tuesday, 21 September 2021 14:15

Greenwashing!

Written by  The Hound

OPINION: A mate of the Hound's wants to know what's happened to meat company Silver Fern Farms and its latter day conversion to wokeism.

Recently, the meat processor made a big song and dance about going down a 'regenerative agriculture' path.

However, as your old mate's source points out, SFF is using the Savory Institute process to monitor its regen accreditaion - this being done by a company called Ata Regenerative.

However, this old mutt's mate points out that a quick check of the credentials of some of the people involved at Ata includes one who was once heavily involved with the infamous Crafar farms empire.

Remember how sustainable that enterprise was - not!

Meanwhile, SFF is now crowing about achieving Toitū.

What did Shane Jones used to say? 'Go woke, go broke'!

More like this

'LinkedIn Greens'

OPINION: The same mainstream media muppets that brought you Jacindamania in 2017 have been flat out pimping for the Opportunities Party, labelled by some as the 'LinkedIn Greens' for their corporate spin on Green-esque 'tax the rich' policies.

UK Warning

OPINION: Your old mate reckons the atrocious way farmers in the UK are treated by their lords and masters in Westminster is a salient warning for us.

New Mates

OPINION: Proponents of regenerative agriculture tend to be naturally aligned with a 'green mindset', so they will be nonplussed with their new mates in the US of A.

Levy Scrutiny

OPINION: Mike Chapman, former chief executive of levy-funded HortNZ, has thrown out a challenge to farmers and growers to put their levy-funded industry organisations under the same scrutiny as fertiliser, electricity, labour and freight.

True Reflection?

A fair question has been raised about how member-funded organisations should conduct themselves when taking a public position on any given issue.

Featured

Editorial: The Value of Credibility

OPINION: In politics, credibility is and should be big. It must surely rank higher than charisma, which is quite trite and superficial. Yet, voters nowadays are often wooed and influenced by how someone looks or talks at a superficial level. TV plays a huge role in this.

Kaikōura Families Get School Run Lifeline After Storm

Kaikōura families affected by July's severe storm have found a practical solution to a problem that's kept some children away from regular schooling for weeks: a washed-out section of Inland Kaikōura Road, which has stopped the local school bus from running its usual route.

National

Machinery & Products