Red meat exports slump, thanks to China
Weaker pricing and demand from China continue to impact New Zealand red meat export earnings.
Rockit chief executive Mark O'Donnell says consumer awareness for the brand continues to improve each year.
Some 88% of premium consumers recently surveyed stated they love Rockit.
Sustainability is another focus, with New Zealand part of the pilot market for new sustainable tubes.
“We did a successful trial here in 2022 and are looking to expand this with a bigger volume, along with rolling them out in various global markets.”
O’Donnell says New Zealand growers wanted to see their fruit available to Kiwis and the company has achieved this with the support of Foodstuffs, BP, Farro and independent fresh produce retailers.
“With more acres planted and expansion into the South Island, we have geographic diversity and access to some great blocks of land and partners. Building a fruit supply base that can endure changing climates and extreme weather events enables us to safeguard our year-round supply as we continue to expand our networks and quality reputation worldwide.”
While Rockit is a successful global company, its headquarters will continue to be in Hawke’s Bay, O’Donnell adds.
“Most of our senior team relocated here from Auckland but others in the wider leadership team are based in Auckland, Tauranga and in our global markets. However, Heretaunga, Hawke’s Bay is our home, and our head office will remain here.”
The Ministry for the Environment (MfE) has found itself in a stoush with NZPork over the controversial National Policy Statement for Highly Productive Land (NPS-HPL).
Fonterra says the sale of its global consumer business and its Oceania and Sri Lankan operations could take 18 months to complete.
The lobby group the Methane Science Accord (MSA) says it welcomes a recent government move to seek outside advice on reducing biological methane targets, rather than relying on recommendations made by the Climate Change Commission.
Well-known scientist Jock Allison has passed away.
After a decade of consultation and court battles, Environment Southland has officially adopted a plan to prevent further decline in the region's water quality.
Farmers are throwing down the gauntlet to politicians - hold an independent inquiry into rural bank lending or face tough questions from the farming sector.