Overbearing?
OPINION: Dust ups between rural media and PR types aren't unheard of but also aren't common, given part of the job description of PR is to grease the wheels and ensure clients get good media coverage.
For instance, many moons ago the head of local red meat promotions agency Beef+Lamb NZ was a bloke with the highly appropriate name of Ian lamb.
One that particularly tickled this old mutt’s mate was Roger Carbon who headed up the Environment Ministry a few years back. And now the name-checker has found another one – the chairman of Blueberries New Zealand is a guy named Dan Peach!
