Hub farms, focus groups for red meat farmers
A hub farm in each of Beef + Lamb NZ’s seven regions and more focus groups are being rolled out for the red meat sector this year.
NZ sheepmeat and beef exports are forecast to break the $4billion mark for the first time, thanks to Chinese consumers.
China’s strong demand for New Zealand’s beef, lamb and mutton will help export receipts in 2019-20, says Beef + Lamb NZ (B+LNZ).
B+LNZ New Season Outlook 2019-20 report forecasts beef, lamb and mutton prices to lift from historically high levels, helped by continuing strong export demand and an expected weakening of the New Zealand dollar.
“We have forecast increases in farm-gate prices for beef, lamb and mutton in 2019-20, because small increases in in-market prices are expected to be further assisted by an easing of the New Zealand dollar,” says B+LNZ chief economist Andrew Burtt.
Beef and veal exports are expected to be up 5.9% to $4.17 billion and sheepmeat up by 4.9% to $4.23 billion.
This would add another $430 million in export earnings for red meat and offal following an extra $228 million and $1.23 billion in the two seasons prior – excluding fibres and other products.
This follows the exceptionally strong farm-gate prices for lamb and mutton since the 2016-17 season.
Beef prices have been steady since farm-gate prices jumped in 2014-15 but are expected to be up in 2019-20.
Burtt says the value of the New Zealand dollar has a large bearing on the sector’s outlook. The New Zealand dollar is expected to ease, partly due to the Reserve Bank of New Zealand lowering the official cash rate.African Swine Fever (ASF) will have significant ramifications for global meat supplies and consumption. China is the world’s largest consumer of pork – making up around 63%t of consumption. However, New Zealand’s growth in the export value of red meat and volume began before the Chinese ASF epidemic.
“The growth in China’s red meat import demand is built on genuine demand growth as consumption has out-paced domestic production growth,” says Burtt.
“They are the end consumer, not the manufacturer of raw product to supply other markets.”
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