Misguided campaign
OPINION: Last week, Greenpeace lit up Fonterra's Auckland headquarters with 'messages from the common people' - that the sector is polluting the environment.
It has put up provocative billboards on arterial roads around the country in time for the summer.
The no-frills billboards targeting fertiliser co-ops read: ‘Ravensdown and Ballance pollute rivers. #TooManyCows’.
Two of the billboards are a stone’s throw from the Ravensdown headquarters in Christchurch and Ballance’s in Mount Maunganui.
