fbpx
Print this page
Thursday, 05 May 2022 12:55

TAMA reports sales growth

Written by  Mark Daniel
Tractor and Machinery Association (TAMA) president Kyle Baxter says stronger commodity prices are giving farmers and rural contractors the confidence to invest in new equipment. Tractor and Machinery Association (TAMA) president Kyle Baxter says stronger commodity prices are giving farmers and rural contractors the confidence to invest in new equipment.

It looks like 2022 will be a repeat of the previous year, with Tractor and Machinery Association (TAMA) president Kyle Baxter seeing first-hand how stronger commodity prices are giving farmers and rural contractors the confidence to invest in new equipment.

With many machines already on order, customers are also gearing up for the next spring and summer campaign, driving high demand for the latest technology. Thankfully, the flow of equipment into New Zealand has increased dramatically - welcome relief for those needing new equipment, which is being put straight to work on arrival.

TAMA reports that overall tractor sales are up more than 25% for the year to date, compared to 2021, which was already a 19% increase on 2020, with the trend looking to continue on the back of strong confidence in the agri-sector.

Reporting consistent increases across all horsepower sectors, standouts include a 20% increase in the sub-40hp sector, a 27% rise in 40-100hp tractors and a 30%+ increase in the 100-150hp group, predominntly used in the dairy segment.

Regionally, performance in dairy areas such as Northland, Waikato, Taranaki, and Southland, have experienced significant growth, while areas focused on horticulture such as the Bay of Plenty, Hawke's Bay and Nelson are experiencing strong commodity prices, said to be driving buyer confidence.

While increased commodity prices are welcomed by many producers, it also comes with a sting in the tail. Continued agri-commodity growth has seen a corresponding increase in costs and availability in most areas of the manufacturing and supply chain. Raw materials, labour, fuel and ocean shipping cost have all increased dramatically, resulting in a flow-on affect that increases the cost of goods being delivered to New Zealand.

Already many TAMA member companies are turning their thoughts to business beyond 2022, as they confirm production slots for equipment expected to arrive in early-mid 2023, ensuring that supply continues to meet demand.

Continued inbound and outbound challenges are also impacting the TAMA members who are importers, exporters, and retailers, while global manufacturing constraints are a reality, as plants continue to work through local Covid restrictions and constraints in component supply. These all contribute to major disruption of the smooth flow of equipment into New Zealand.

Ongoing border restrictions have also left many TAMA members short-staffed, putting increased pressure on individual members, staff, and their customers as they grapple with the strong demand for, and growing deliveries of, equipment.

More like this

PM opens new Power Farming facility

Morrinsville based Power Farming Group has launched a flagship New Zealand facility in partnership with global construction manufacturer JCB Construction.

Made in NZ: TRS Tyre & Wheel Ltd

Made in New Zealand looks at the wealth of design and manufacturing ability we have in New Zealand, creating productive and cost-effective products for the agricultural sector. This week machinery editor Mark Daniel takes a closer look at TRS Tyre and Wheel Limited with managing director Nigel Sherborne…

Success for Argo tractors

The judges at last year’s Agritechnica event picked the Italian-built Landini Rex 4-120GT Robo- Shift Dynamic as the Best of Specialised category at its Tractor of the Year 2024 Awards.

New name, new ideas

KGM New Zealand, is part of the London headquartered Inchcape Group, who increased its NZ presence in August 2023 with the acquisition of SsangYong distribution and five retail outlets.

Featured

Learnings from tractor incident

A near miss experienced by a North Island farmer worker when their tractor ‘park’ gear failed, has been shared as the latest Safety Alert from Safer Farms.

Frontline biosecurity 'untouchable'

Biosecurity Minister Andrew Hoggard has reiterated that 'frontline' biosecurity services within Ministry for Primary Industries (MPI) will not be cut under the Government's plan to reduce the public service.

Migrant farmer 'lets the side down'

An appalling case of migrant worker exploitation on a Southland farm isn't acceptable, says Federated Farmers dairy chair Richard McIntyre.

National

Share farmers with big plans

With only about eight weeks to go before their cows are dried off, the 2024 Manawatu Dairy Industry Awards Share…

Team effort brings results

For the team at Westmorland Estate Limited in Waikato, it has been another year of everyone working together to achieve…

Machinery & Products

New name, new ideas

KGM New Zealand, is part of the London headquartered Inchcape Group, who increased its NZ presence in August 2023 with…

All-terrain fert spreading mode

Effluent specialists the Samson Group have developed a new double unloading system to help optimise uphill and downhill organic fertiliser…

Can-Am showcases range

Based on industry data collected by the Motor Industry Association, Can-Am is the number one side-by-side manufacturer in New Zealand.