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TRAX Equipment's UTV and ATV parts and accessories are designed and manufactured in New Zealand.
Known by most Kiwi farmers for UTV and ATV parts and accessories, TRAX Equipment's products are designed and manufactured in New Zealand.
Now well into its fourth decade, the company is less well known as the innovators of the life-saving ATV LifeGuard and QuadGuard. Still 100% owned and operated by the same Northland family, the company is rebranding with a new look to signal the bringing together of these three brands.
Back in the 1970s, founder Vernon Suckling started out by manufacturing farm related products from canvas and leather - such as truck covers and saddlery. As horses were replaced with machinery, the company switched its attention to the new farm 'horses', namely quads and UTVs.
This change of direction led to the 'Quad Pod', offering practicality, efficiency and comfort in those colder, wetter winter months. It has gone on to see more than 4,000 units sold in NZ, as well as thousands more overseas.
Over the years, product design and manufacturing has seen the arrival of useful accessories tailored for Kiwi farms such as gun racks, easy-to-use dirt bike carriers and windshields, and windscreen wipers.
One key development was a flexible roll bar for quads - the ATV Lifeguard or CPD (Crush Protection Device) - that mounts on the rear carrier of a quad bike. This provides space under an upturned vehicle in the event of a rollover - saving lives and preventing major injuries.
As that product evolved, development - driven by customer feedback for a lighter and more affordable system - led to the 2019 release of the one-piece, moulded plastic QuadGuard.
As ATVs started being replaced by UTVs or side-by-sides, TRAX adapted and developed to include a large selection of custom-made products. These include full cab, windscreen and roof options for quads and UTVs - all build locally in NZ.
The company has also become a New Zealand retailer for multiple international brands, stocking a wide range of imported accessories to provide the best possible safety solutions to customer requests.
While Nokia is more likely recognised for mobile devices, a major investment of €70m (NZ$126m) by global farm machinery brand AGCO at its facility in Linnavuori, in Nokia, will see the plant establish a new laboratory for testing combustion engines running on alternative fuels, alongside a range of electric solutions, including hybrids, fuel cells and high-voltage battery technology.
Evan Paxton and his family at Riverview Farms, Dargaville, are one of New Zealand’s leading suppliers of kumara.
There can't be many heavy metal fans who haven’t heard of Basildon, situated about 40km east of London and originally created in 1948 to deal with the population boom after the Second World War.
Think of a RAM 1500 or a Chevrolet Silverado and compare them to a Ranger or a Hilux: One is obviously a truck, and the other is a ute.
With effluent management never far from the thoughts of legislators and farmers becoming increasingly aware of the nutrient values of dairy effluent, innovate ideas for the convenient storage and subsequent discharge are always of interest.
The country’s 4200 commercial fruit and vegetable growers will vote from May 14 on a new HortNZ levy.
Meat processor Alliance Group is asking farmer shareholders to inject more capital in order to remain a 100% co-operative.
A vet is calling for all animals to be vaccinated against a new strain of leptospirosis (lepto) discovered on New Zealand dairy farms in recent years.
Dairy
Rural banker Rabobank is partnering with Food Rescue Kitchen on a new TV series which airs this weekend that aims to shine a light on the real and growing issues of food waste, food poverty and social isolation in New Zealand.
Telco infrastructure provider Chorus says that it believes all Kiwis – particularly those in the rural areas – need access to high-speed, reliable broadband.
