fbpx
Print this page
Tuesday, 05 May 2020 10:34

Miraka suppliers show gratitude

Written by  Staff Reporters
Richard Wyeth. Richard Wyeth.

Farmers who supply Miraka dairy company, near Taupo, are sending videos to staff thanking them for being at work and processing their milk.

Miraka chief executive Richard Wyeth told Dairy News that farmers have sent in some great videos, much to the delight of the staff. 

Miraka suppliers were badly hit by drought during the first three months of this year. Recent rain has boosted grass growth and lifted farmer morale.

“I think farmers are also happy because they know they are getting a $7 payout for the current season and that is some comfort, but there is some nervousness around next season,” Wyeth says.

“We have come out and said for a budgeting perspective, next season’s payout could be between $6.25 and $6.50/kgMS. That is a reasonable number, but it is too early to be too definitive on that and there is a real spread in terms of predictions,” he says.

Wyeth says the drought has hit milk production and Miraka forecasts a similar milk yield to last season.

He says in terms of marketing their products, Miraka is doing pretty well although they have been impacted by COVID-19. 

“We were fortunate that we shifted a lot of products in January to China, then COVID-19 came through and the market went quiet through February and March. We had a few orders for UHT cancelled and the phone stopped ringing for milk powder, which is generally what happens on the commodity side - it just goes very quiet,” he says.

But Wyeth says they are now starting to see the market pick up with good orders coming through for their branded Taupo Pure consumer packs. UHT sales are also picking up. 

Wyeth says some futurists are saying the China market is running at about “7.5 out of 10 now”.

“So that’s good given that eight weeks ago you didn’t want to be in China. You were looking at Europe and the US, but they have now really turned on their heads and Europe is more challenging now than China,” he says.

More like this

On the move

Six months after welcoming a new chief executive, Maori-owned milk processor Miraka has had to start a new search for a leader.

Small processors join forces

Two small milk processors are joining forces to develop more niche products for both local and overseas markets.

Featured

Dairy sheep and goat turmoil

Dairy sheep and goat farmers are being told to reduce milk supply as processors face a slump in global demand for their products.

Hurry up and slow down!

OPINION: We have good friends from way back who had lived in one of our major cities for many years.

Editorial: Passage to India

OPINION: Even before the National-led coalition came into power, India was very much at the fore of its trade agenda.

National

Govt urged to reduce ETS units

The Climate Change Commission wants the new Government to reduce NZ Emissions Trading Scheme (ETS) auction volumes as son as…

Dairy sheep, goat woes mount

Dairy sheep and goat farmers are being told to reduce milk supply as processors face a slump in global demand…

Machinery & Products

All-terrain fert spreading mode

Effluent specialists the Samson Group have developed a new double unloading system to help optimise uphill and downhill organic fertiliser…

Can-Am showcases range

Based on industry data collected by the Motor Industry Association, Can-Am is the number one side-by-side manufacturer in New Zealand.