Roadmap set to double hort exports by 2035
It's critical that the horticulture sector works together as part of a goal to double the sector’s exports by 2035.
Horticulture New Zealand says the findings of the survey confirm that the sector will help drive New Zealand’s post-Covid recovery.
“Growers are keen to get back the recovery and provide displaced New Zealand with jobs,” says Hort NZ chief executive Mike Chapman.
“However, they are wary about the possible impact of central and local government decisions around freshwater, land use, labour availability, and education and training.”
Chapman says the sector wants to work in partnership with central and local government to achieve common goals when it comes to land and freshwater management.
Chapman says the survey also shows that access to labour has been a handbrake on growth – which the sector has been pointing out for years.
“While it is good news that many New Zealanders may want a new career in horticulture, those people will need training, and several will need support to relocate and adjust to different working conditions.”
HortNZ says there will still be a reliance on the Recognised Seasonal Employer (RSE) scheme to enable horticulture to grow and employ more New Zealanders on a permanent basis.
Meanwhile, Chapman agrees with another key finding of the survey that worldwide demand for New Zealand-grown fruit and vegetables will increase long-term.
“Our fruit and vegetables are grown to the highest possible standard and with complete transparency,” he explains. “This gives consumers in New Zealand and across the world absolute confidence, for which they are prepared to pay a premium.”
Engaging, thought provoking speakers, relevant seminars and relatable topics alongside innovative produces and services are the order of the day at the 2026 East Coast Farming Expo.
Farm supplies trader Ruralco has recovered from two consecutive years of losses to post a $1.25 million profit for the 2025 financial year.
Naki Honey, a New Zealand manuka apiary company, has crafted what is believed to be the world's most expensive honey.
OPINION: Wool farmers believe the future of strong wool still holds promise.
Applications are open for Horticulture New Zealand's (HortNZ) 2026 scholarship programme, with 20 funding opportunities available.
OPINION: Farmers are being asked to celebrate a target that changes nothing for the climate, wastes taxpayer money, and ignores real science.